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NBA tops $10bn in revenue for first time ever

3 years ago
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NBA tops $10bn in revenue for first time ever

NBA commissioner Adam Silver said the league posted a record year for revenue with the 2021-22 season, surpassing $10 billion for the first time. 

The league, which is about to enter its 76th season, reported the results following two shortened seasons hampered by limited fan attendance amid pandemic-related restrictions. 

For the 2018-19 campaign, revenue for the NBA reached $8.8 billion. A season later, the league generated $8.3 billion in revenue.

The 2020-21 season saw roughly a 33% drop in revenue compared to the year prior as sponsorships brought in a record $1.46 billion in revenue. 

The NBA, like many other professional sports leagues, has benefited from expensive media rights deals — its coveted rights make up roughly $2.6 billion of the league’s annual revenue. 

On Tuesday, the NBA board of governors voted to make the highly competitive playoff play-in tournament permanent. The tournament’s inclusion was previously approved on a year-to-year basis, but its growing popularity with teams and fans pushed the NBA to keep it around. 

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Silver is also advocating lowering the minimum NBA Draft eligibility age from 19 to 18. The NBA’s minimum age prevents high school players from being selected.

As a result, prospects have taken different routes to reach the NBA, including opportunities overseas and the NBA’s G League Ignite team — which allows young players to be paid.

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