Study Reveals Top AI Trends: Chatbots Lead with 260 Million Searches

A recent study carried out by Linkee has compiled a list of the most popular types of AI uses. Data from Google Trends was analyzed  to extract all the AI related search trends and after that they were grouped by categories and total search volume was calculated. The list included data from July 2024.

Chatbots and AI Conversational Tools lead in the ranking of the most popular  AI categories with almost 260M searches. This group includes searches for “chat ai,” “chatgpt,” “Google ai,” “Gemini ai,” and others. Although Gemini AI receives fewer searches compared to ChatGPT, it has witnessed the largest jump in interest within this category with a 3150% increase.

Creative AI and Design Tools secure the second spot in popularity among AI categories, with 8.5M searches which is 30 times less than the demand for chatbots. Searches like “AI art”, “ai art generator”, “mid journey” are currently trending and Heygen AI leads the trend in the category with an increase of 5000% which is the highest on the list.

Role-playing AI Chatbots claim the third spot in AI popularity, drawing 5.7M searches monthly.  Janitor AI, a character AI chatbot,  is leading in this category with an increase of 1450% in interest. The new trend includes interest towards character AI applications and search terms.

Educational Tools rank fourth, getting 4.6M searches. Perplexity AI, AI-powered research and conversational search engine, leads this category with a 123% increase in interest, showing search trends towards using AI for learning and research.

Image Alteration Tools, ranking fifth, received 3.9M searches, with “Undress ai free tools” seeing a massive 3500% increase in interest. The presence of keywords such as “Undress ai free tools,” “remaker ai face swap,” “undetectable ai,” and “remove clothes ai tools” shows concern towards privacy of internet users.

AI Research and Analysis Tools sit in sixth place, attracting 3.25M searches. Scite AI, a platform for researchers to easily find relevant scientific papers, tops this category with a 52% increase in interest.

AI Content Creation and Marketing Tools take the seventh spot, with 2.2M searches. “AI marketing tools” had a 1950% jump in interest over the past months. Search terms for “AI detector” are also trending.

Neurodiversity Support Tools rank eighth with 247K searches. Goblin AI, a collection of small, simple task tools designed to help neurodivergent people, leads with a 126% increase in interest in this category.

Productivity AI Apps are in ninth place rounding up the list, with 62K monthly searches. Calendar.ai, with an increase of 256% in interest leads in the category. Similar search terms are also trending.